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Sky broadband grows by 75,000 customers

Sky continued to build its user base in the third quarter of 2014 with a net gain of 75,000 subscribers. This brings the number of customers up to a total of 5.322 million internet users.

By on October 17, 2014 at 12:00 PM
Sky broadband grows by 75,000 customers

In the last 12 months, Sky's broadband service has grown by more than 300,000 customers, with over a third of the networks users now taking out broadband, home phone and TV as part of a bundle. 

This has had the knock on effect of convincing more customers than ever before to hook their TV set top box up to a broadband router to get access to a great range of on demand content.

The top five series, which include Prison Break, True Blood and The West Wing, gained more than two million views in a single month. In fact, the number of on-demand downloads trebled in Q3 2014, reaching a total of 257 million views.

But TV's aren't the only place Sky's customers are watching their favourite shows. Strong broadband connections have allowed more customers to watch Sky channels directly over the web, using tablets, PCs and smartphones to view both on-demand and live content. The network claims 810,000 more customers have signed up to view content over the web in the last 12 months, with its Sky Go increasing its user base by 17 percent in the last quarter.

In a statement, a network representative said:

We are also seeing a rapidly growing customer appetite to watch content across multiple devices, in and out of the home. Sky Go further cemented its credentials as the leading mobile TV service with a 17% increase in registered households and the addition of five new channels including E! and Home, bringing the total number of live streamed channels to 68.

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