BT has announced that it decided to rename its
wireless broadband side of the business from
BTOpenzone to a slightly easier to remember title
- BT Wi-Fi.
In addition, those who use the BT Fon service
will notice that the product has merged with Openzone and will also
be marketed under the aforementioned new name.
BT Fon, or shall we start calling it BT Wi-Fi from this very
moment, is a wireless broadband hotspot service which depends
primarily on BT's Total Broadband customers sharing their home
wireless hubs with other BT customers.
According to the provider's findings, Wi-Fi services are
becoming increasingly significant due to the rise of portable
devices (laptops, tablets, smartphones). Every minute 21,000 people
log on to BT's wireless broadband network, the telecoms giant
The Head of BT Wi-fi, Andy Baker, commented on
"As tablets and smartphones have become increasingly
popular, connecting to the internet through Wi-Fi has become more
"We are proud to offer our customers free access to one of
the biggest Wi-Fi networks in the world and wanted to make it
easier for our customers to find a hotspot and get online, it made
sense for us to bring our estate under one unified brand."
SimplifyDigital agrees; it does make sense. At least now thanks
to the name change, it is more apparent what the service is