How did we go from video, through DVD all the way into Blu-Ray
and 3D imaging so fast?
Is it just another commercial gimmick, tempting consumers into
buying something they don't really need?
Let us explore the issue from the good and the bad side.
What is 3D useful for?
There is one area in which 3D imaging is most likely to thrive
always and that is the work place.
When an architectural project is rendered in 3D, for example, it
is much more alive, realistic and will leave a more lasting
impression on clients' minds.
Chris Mizon, product expert at Simplifydigital.com, said:
"3D is perfect for those of us with limited imagination, it
not only grabs our attention but the content can parade itself in
front of our eyes in our living room or local cinema.
"3D can also add substance to a film or presentation that is
otherwise lacking substance.
"We have seen 3D technology used in some pretty lousy films
yet these films still do well at the box office, the same 3D
technology can also be applied to presentations at work to give it
that 'wow factor', perfect if you're bluffing."
3D is a more constructive format in things like city planning,
public presentations and any other venture which involves bringing
an invention to life.
Of course, the most well-known implementation of 3D imaging has
been in the electronics industry, ranging from 3D cinema, TV and
games to 3D phones, laptops and basically anything else that has a
screen on it.
Naysayers
As promising as 3D imaging sounds, it has a long way to go until
it firmly grabs hold of its customer audience.
Naysayers of the industry bring up issues, like the special
glasses being too uncomfortable, most TV sets being incompatible
with the 3D format and there not being enough content to make
switching to 3D plausible.
These issues are similar to those brought up whenever newer
formats take over older ones, like when DVDs replaced video
cassette players, so it is mostly a matter of time until 3D
manufacturers catch up with the market demand. What about the more
enduring problems?
Even though the health risks of watching 3D imaging are not
clear yet, tech giants such as Samsung address the possible side
effects of viewing 3D in their guidelines: "motion sickness,
perceptual after effects, disorientation, eye strain and decreased
postural stability".
Whatever the dangers may be, watching 3D TV can hardly be any
less harmful than normal TV and we are all aware of those risks by
now.
Conclusion
Amongst all these pro and con arguments, one cannot forget that
watching anything in 3D is an eventful experience and should be
treated like one.
David Attenborough, who recently brought Flying
Monsters to the 3D movie market, illustrates this point
perfectly when he says:
"I think 3D TV is going to be event TV. It can be an
international football match or it can also be an important
programme.
"But I don't think 3D is going to be much good on trivia,"
he remarked.
"It's for programmes that really mean something. It does
require your attention."
If you have an expensive camera specifically made for filming
sceneries and wide-screen shots, you wouldn't take it to your
sister's birthday party, will you?
So let us not make 3D into something it is not by accepting it
for every possible electronic device and save it for things that
will be truly enhanced through its format.