Imagine a world where all broadband is cheap, filled with superfast speeds and comes with unlimited usage. All the data you can drink and eat. Yum!
Theoretically this dream-like unlimited broadband exists but it probably isn’t anywhere near the cheap category. Also, did you noticed that I said theoretically?
That’s because your provider might say that it will supply you with an unlimited service in its advertising headline, but if you decide to look at the Ts and Cs, you will see a completely different picture.
Small print explained
An array of ISPs have started to provide unlimited broadband and waived monthly allowance policies. This means that they decided not to set a monthly data limit which a user should not exceed. For instance, if you have used up 30GB of data and your monthly usage cap is 40GB – you can exhale with ease. However, if your web activity devoured 41GB – you might be charged extra for that one 1GB.
Light internet users will feel comfortable with a monthly usage cap, as they will just check emails, read the news or occasionally download a song, in a nutshell anything that doesn’t eat the data away. Heavy users, who opt for anything other than an unlimited package
, will probably be in product hell.
However, unlimited broadband isn’t where the flowers grow and the sun always shines either. Ladies and gentlemen, allow me to introduce you to FUP, also known as the Fair Usage Policy.
This policy makes sure that your neighbourhood heavy gamer doesn’t eat up all the data, which you otherwise could be using. In this case the ISP slows down all connections in order to distribute the broadband service equally.
This can be quite annoying especially if you are your neighbourhood heavy user and thought that signing up for an all unlimited broadband
meant that you can use your services as much as you want without your web activity affecting other users and getting the network congested. But unfortunately, the inconvenient truth is that in this case sharing is caring as far as providers are concerned.
Some ISPs claim that they provide unlimited broadband without applying FUP, this means that you will probably pay more but get an unthrottled or a very slightly manipulated service.
If you don’t know whether you need truly unlimited broadband or you can get away with cheaper broadband
with a monthly cap, go ahead and call us at SimplifyDigital.
We know all there is to know about internet services (did we mention that we are also quite the experts on home phone and digital TV products too?) and we are available on the other end of the line seven days a week. That’s what we call devotion to keeping all customers happy.
If you don’t feel like talking – you can find the perfect broadband deal through our website! All you need to do is type in your postcode and we will show you all the best products in your area. If you liked a particular offer, then you can feel free to buy it then and there. Simple.